The most popular Social Media is Facebook
Nearly everyone has a Facebook Personal Page
When you are in business you can add a Business Page which is attached to your personal page solely for Administration purposes.
You will be the only one to have access to both.
The business page is set up separately and when you promote it, your clients will not be able to see the connection.
You post regularly and include several items of free information before you try to sell anything
Boosting posts get them seen by more people.
You can select who will see your ad based on your clients profile.
- How old are your clients?
- Are they male or female?
- Where do they live?
- What are their interests?
Twitter is very popular these days
Twitter is a form of microblogging where you have short messages sent out to the world.There is a limit of 140 characters in each post.
The idea is that short messages are very targeted and can be easily scanned
The aim is to get retweeted so that the message goes viral.
You can follow others and many will follow you back and then they receive your posts and they receive yours.
Because the page fills up quickly you may need to repost
You can work the system by placing a hyperlink to your website where the message you have just tweeted about can be read in full.
In this way Twitter is fast becoming a new marketing tool for savvy marketers